Bathurst & Sunset
Client: Bathurst & Sunset
Sector: Culture & Entertainment
Service: Branding and Animation Design
Bathurst & Sunset is a production company dedicated to human-made, artist-centered storytelling. The work rejects algorithmic sameness, content-farm aesthetics, and disposable media in favour of crafted films with authorship, texture, and intention.
The goal was to create a brand that was sophisticated and cinematic without being precious, elegant without being corporate, and artistic without becoming inaccessible.
The centre of the logo reflects the cross-section of an okra and the colour palette references the colour gradient of a sunset, both a nod to the founder’s Caribbean roots.